Personalization 101 for Dummies
“Insanity is doing the same thing over and over again and expecting different results.” Says Einstein. Well, if he is right, then most of content marketers today are insane. Why? Let us guide you...
View ArticleEasy B2C Personalization Tactics for Marketers
I bet as a B2C marketer, you have been seeing articles about successful B2C personalization tactics pop-up everywhere. For good reason, personalization is one of the hottest marketing trend of 2016....
View ArticlePersonalizing Each Touchpoint of Mobile Customer Journey
The customer journey is not a straight line; in fact, it looks more like a bumblebee’s flight path.To reach your users in the mobile moment, think of the customer journey as a lifecycle defined by...
View ArticleMobile Marketing: A Chance to be Relevant
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View ArticleMobile Journey Done Right
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View ArticleWhen Content Hurts the Sales Process
The post When Content Hurts the Sales Process appeared first on roojoom.
View ArticleSynchronize Your Mobile Touchpoints
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View ArticleBridging Digital Transformation
The post Bridging Digital Transformation appeared first on roojoom.
View ArticleDesigning Effective (and happy!) Customer Touchpoints
The post Designing Effective (and happy!) Customer Touchpoints appeared first on roojoom.
View ArticleDon’t Leave Retention Marketing Behind
The post Don’t Leave Retention Marketing Behind appeared first on roojoom.
View ArticleA Day in the Life of Mobile Marketing
The post A Day in the Life of Mobile Marketing appeared first on roojoom.
View ArticlePersonalizing Each Touchpoint of Mobile Customer Journey
The post Personalizing Each Touchpoint of Mobile Customer Journey appeared first on roojoom.
View ArticleCustomer Retention and AI: Focus on WHAT you want to achieve, let AI carry...
The post Customer Retention and AI: Focus on WHAT you want to achieve, let AI carry out the HOW – a paradigm shift in customer engagement | Part 2 appeared first on roojoom.
View ArticleHiring the right AI for your customer service organization
The biggest challenge today that service providers have to face when looking at their digital and assisted customer service operations is creating “resolution capable” service channels that will not...
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